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Thursday, September 13, 2012

The One Quality That Builds Loyalty


The one key ingredient that builds loyalty is trust. The inspirational leader knows this and demonstrates qualities in their life that builds trust with those around them. They know that walking the talk is far more effective than talking about trust or service or loyalty.

In an article by one of my favourite columnists (Leon Gettler), he shared a study about trust that should alarm us all. Even though it was published in 2005, it seems to still be valid today.
 

Trust Study by Global Public Relations Giant Edelman
77% trust the business environment is on track
65% trust word of mouth regarding trustworthiness of another organisation
61% trust newspapers
46% trust chief financial officers
44% trust chief executives
41% trust company chairmen
36% trust “analyst” reports about business
35% trust non-government organisations
34% trust company Web sites
30% trust the Internet
18% trust governments
17% trust government representatives
14% trust business
7% trust radio
6% trust the media
3% trust advertisements
2% trust TV

(Sydney Morning Herald, Leon Gettler, “Management Report”,1 November 2005)

 
The study found that 27% of opinion leaders – drawn from executives, middle manager and above, senior government bureaucrats, non-government organisations (NB)) leaders and senior journalists – did not give any of these areas high ratings for trustworthiness.

Loyalty


What IS loyalty? By definition loyalty is the state or quality of being true and steadfast, a feeling of duty towards someone or something. To be loyal is to be faithful and true, personally devoted to someone (leader, friend, partner) or something.

I’ve done a series of workshops for many years about what loyalty is, how to establish loyalty in leadership and how to secure loyalty in staff and customers. Through these two-day workshops, I’ve learned much from my research and more from the experiences of the participants.

 

Loyalty, when it exists, is strong as a rock

yet fragile as frozen glass!

 

In a study by SEEK, 69% of employees stated they

Did not believe management is open and honest;

45% do not believe management inspires trust.

 

To be effective and productive, followers must be able to trust and be trusted. Followers seem to have a more reliable intuition about trust and its healthy effects than many leaders give them credit for. When trust permeates a group, great things are possible, not the least of which is a true opportunity to reach our potential.

Secrets

 Trust is often most eloquently expressed in secrets. “Only trust holds personal relationships – friendship, marriage, family, or a larger community – together.” - Lew Smedes

We trust or withhold secrets from those around us as they demonstrate trustworthiness or a lack there of. Without information, knowledge and clear communication – trust, and thus, loyalty is diminished.

The more secrets withheld, the more obvious it is that trust is also withheld. Trust in organisations is foundational and functional. Communications, relationship, unity around a vision – these things are reliant on trust.

Sometimes things go wrong and when they do, such as the GFC, if we have established trust through communications there is a “forgiveness factor” that goes into action to bridge the gap between uncertainty and certainty -- and results in loyalty. Only a leader who consistently demonstrates trustworthy behaviours will be able to hold the imagination and hope of staff, customers and shareholders.

We learn to trust in our families, in school, those we watch and establish as our guides and mentors and role models. Trust generates loyalty. Yet trust cannot be bought or commanded, inherited, coerced or enforced. Trust cannot even be measured. To keep trust alive, it must be continuously earned.

Trust springs from a serious pursuit by both leaders and followers of at least seven essential beliefs and initiatives. These will be the topics for future segments of this column.

===========================
 
Darlene Richard is an international, subject-matter expert and philosopher on the issues affecting the quality and productivity of staff within non face-to-face customer supporting environments. Contact her on DR@CustomerResponseINTEGRITY.comif you have any questions or comments regarding this article.

 


Leadership in 2 Minutes & 58 Seconds


The articles I’ve written to date about leadership lay a foundation about trust and this one is no different...well no this article will be VERY different in a special way. 

Sometimes you find a light-hearted example that’s actually a life changing idea and the 2 minute and 58 second video I’ve embedded for you here is just that – profound and thought provoking.

It documents a movement around a vision in a most delightful way.  It talks about the courage to be a little bit silly but courageous with your ideas.  To be a leader you must be willing to stand alone and look foolish, against opinion and politics of the day.  If you can muster the courage of your convictions consistently, you will attract a “first follower”.  The first follower will embrace your vision and see the value enough to “dance” beside you, not behind you. 

As the leader you will continue dancing to your own vision of the music around you and let the first follower sense your dedication and make their own decision.  To do this you do not preach at them or even teach...you set a clear and pure example that’s easy to follow and understand. 

No matter what the vision, it must be something that can be simmered down into a statement of 25 words or less...the KISS principle was likely written with leadership (or Murphy’s Law) in mind.

Like the leader here, the steps he is demonstrating are easy to follow, simple, some personal and free style, a bit repetitive and fun.  Even in business a little fun is important or you have created a police state where the stick (of carrot and stick fame) is used to drive people away, not to drive up value.

The leader does not correct his first follower because if the first follower has actually embraced the vision, the first follower may embellish the vision, but the core of this vision lives within the leader to always set the “vision metronome” for all.

The first follower then is the one who attracts end encourages others to the vision and helps them “feel” the truth of the steps.  This establishes the leader, as not a nut, but a leader.  And this is done openly where people can explore the vision and dance their specialist dance in the group. 

They no longer dance with the leader personally, but emulate one another...the vision pollinates throughout the group and they spread the enthusiasm to others around.  As more people recognise the truth of the vision, they see how important it is to join in to help achieve the vision.




Ted Turner


Leadership is nothing without followers.  Remember the quote I shared in one of the earlier segments of this series from Ted Turner (of CNN fame):  “If you want to know if you are a leader, look behind you.”  And this is what it is to be a leader.

You don’t set out to be a leader.  You do not study for it or take a test or get a certificate or letters after your name designating you are a leader, you either have people buying into your vision or not.

CNN started up in the most awful place, on the wrong side of the tracks in Atlanta Georgia in 1980.  Ted could not get people to come work in the warehouse he had rented.  In every one of his help wanted ads they very clearly stated that it was not a nice place to work.  I remember well, because I applied, met Ted himself and was offered a role there.

People would answer the ads, take their life in their hands and go to the interview.  Hear the vision and decide for themselves if they WOULD risk it and cross the tracks to be part of this silly, impossible, never-before-attempted idea to broadcast only the news 24-hours a day seven days a week. 

Well you know the result...we are still watching after32 years.  Today CNN is watched in an average of 200 million households and hotel rooms in the USA alone.  It is available in 212 countries now.  Not bad for starting out as a nut dancing on the wrong side of the tracks!

Basic Leadership


The secret of this silly video and of Ted Turner’s success and the success of any authentic, inspirational leader is to:

·         keep the vision embraceable

·         keep it consistent

·         dance even if you look silly

·         do not give up

·         nurture that first follower

·         teach others by example how to follow

·         allow them to use their skills to vary the dance

·         always stick to your vision

Leadership IS about followers.  Being authentic to your vision sets the standard for others to appraise the value of following your vision.  The easy part is doing your own dance.  The hard part is remembering the truth -- that there is no leadership without followers.  The price to be paid is sometimes ridicule and for this you need courage and lots of energy. 

Tuesday, June 12, 2012

Pursuit of Happiness is Serious Business


In my work with various organisations focused on succeeding in their business endeavours, one thing we’ve researched is how staff satisfaction has a very definite impact on staff satisfaction.  The results from happy, satisfied staff is an increase in overall customer satisfaction (from 20-40%) which increases profits over time.


The catch is always that you have to hire the best staff first...then develop and support them in practical AND positive ways. 

One attitude few consider is HAPPINESS.  We encourage our clients, especially those working toward increasing sales and cost savings, to allocate a portion of their budget to measuring the qualities of optimism and happiness in pre-hires and to establish a sensible budget for staff development and activities that motivate rather than simply “drive or police” acceptable behaviours.  (This does not mean holding morning teas or afternoon barbeques or bonding outings every week either!)

It does mean changing leadership and management attitudes as well.  Why make this effort?  Seems over the years research has established that people who have a positive outlook on life, enjoy better results in their sales and customer satisfaction efforts from 20% to 40% more! 

Positive, happy staff:

• Engage more actively WITH the vision of their organisation
• Enjoy contributing helpful ideas and suggestions for improvements
• Work to enfold new staff so they are more naturally part of the team
• Are less “argumentative” and quickly productive

Additionally, when these efforts are made in a sincere and consistent way there are fewer incidents of "the disappearing Post-It® Notes syndrome” (where staff “act out their dissatisfaction” with an employer through seemingly insignificant, yet costly mis-behaviours (from raiding the office supply cupboard of Post-It® Notes to spilling cans of coke in keyboards or being frequently just a little late) which can lead to unexpected expenses.

If organisations spent more time considering the attitude and preferences of new hires and existing staff, they would see appreciable, measurable dividends. 

We frequently recommend managers and team leaders are offered additional soft skills training.  It has inspired us to create innovative workshops that teach managers and team leaders to establish rapport with the individuals in their group(s ) and how to set metrics that identify and value the improvements that come from these efforts. 

We start by evaluating the members of the groups for their preferences and attitude toward their work.  Using these results as a fulcrum we begin to work with management to know how to re-balance the group(s).  Our goal is to help them adjust the culture to welcome happiness and a positive attitude rather than a neutral to negative approach to their moment-by-moment responsibilities.

I found this great article by Kath Walters who offers some additional ideas that may be of interest on this topic for you:  Bringing rigour to the study of happiness in business

Monday, April 16, 2012

7 More Leadership Secrets from Henry Ford



Many of the newly-educated have textbook examples of how to lead.  They also seem to have an abundance of confidence in their opinions.  Yet reflection, thinking and creativity are sorely missing. 

Henry Ford took time to think about what was going on around him.  He wove these learnings into his style of leadership.  There were no formulas or processes or courses on how to lead people.  He was a man who honed his natural gifts and abilities and used his intuition to be an agent of historic change 

Last month we looked at seven of his key leadership secrets; here are the seven more I promised you.  I hope you enjoy these:

1.           Life is a series of experiences, each of which makes us bigger, even though it is hard to realize this. For the world was built to develop character, and we must learn that the setbacks and griefs which we endure help us in our marching onward.”

From 1908 to 1928, Ford began his Model-T assembly line.  During this time the Titanic sank.  He doubled his workers wages as World War I (where in just one battle over a million men were killed).  Soon after that, Einstein wrote his General Theory of Relativity. 

Four years later, when WWI ended, the Influenza Epidemic swept the world taking an estimated 4 million lives.  Soon after that the Ford assembly line rolled off its one-millionth car.  Charles A. Lindbergh took a little rickety plane from New York to Paris in only 37 hours.

During those twenty years, so much happened and yet the assembly line continued to crank out basic cars that changed the lives of a nation, as Ford transformed workers into consumers and helped them build an economy that sometimes teeters, but remains strong in the long run.

I think he did this mostly because he was a true “conservationist” of learnings, wringing out the best in whatever resources he had.  Focusing on what he could do and not on what he was unable to accomplish. 

2.           “There is joy in work. There is no happiness except in the realization that we have accomplished something.”

In 1987, a Harvard scholar, Frederick Herzberg, wrote an article for the Harvard Business Review, (was reedited and republished in 1998), called “One More Time:  How Do You Motivate Employees?”.  It remains the most frequently requested reprint that HBR has printed.  It debunks the perception that money motivates people and proves what actually motivates people is achievement, followed closely by recognition (money is number 11 in the list of what motivates people). 

Inspirational leaders know this.  They do not “use money as a lone reward”.  They, instead, ensure clear achievable and realistic goals stretch those who work with them.  They know the inestimable value of recognition and praise, and use these carefully and appropriately to help those who work with them feel good about their work.

3.           Everything comes to him who hustles while he waits.”

Inspirational leaders know that, you must take time to think and reflect.  They also know that success is truly 15% inspiration and 85% perspiration! 

The day McGraw Hill asked me to write a book, you would have laughed to watch me jumping around my office (yes I am very enthusiastic!).  It seems funny now, but one of my first thoughts was that this was like one of those wishes come true, an instant success! 

And then just as quickly it hit me:  I wrote my first “book” when I was 14 and have written more articles and stories and novels and courses – filling notebook after notebook and three filing cabinets, than anyone would imagine.  I have written an article a day for at least the last 20 years.  I was not an instant success, I had worked my entire life to write well and be published. 

Henry Ford started his life as a farmer who left school at age 15 to care for his father’s farm full time.  He wasn’t good at farming and became an apprentice in a machine shop. To help him survive on his low wages he spent his evenings repairing clocks and watches.

His father prevailed upon him to come home and gave him his own 40 acres but Henry spent most of his time trying to build a steam road carriage and a farm locomotive.  Eventually he left again and worked as an engineer for the Edison Illuminating Company.  After reading an article about an internal combustion engine, he spent every spare moment trying to build a petrol-driven motor car.  He succeeded in building the Thin Lizzie in a little brick shed in his garden. This two-cylinder, four-cycle motor, was mounted on bicycle wheels and had no reverse gear or brakes.

Eventually he raised enough money to start his own company but his investors withdrew after Ford spent $86,000 without producing one car that could be sold. When he did produce a “real” car, he sold 6,000 $10 dollar shares to start a company that also ended in failure.

He did not give up.  He worked harder, studied longer, wrote and rewrote plans until he reduced the time to assemble his Model-T Ford from 14 hours to a ridiculously unbelievable 1 hour 33 minutes!  This lowered the overall cost of each car and enabled Ford to undercut the price of other cars on the market, selling his Model T, not at the going price of $1,000 each, but $360!

4.           Success is 99% failure”
Most of us do not see many benefits in failure.  We try instead to shield ourselves from it.  We find ways to deny it, deflate the reality of it; we run and hide from it.  We push others away who have failed and hide them as if they are plague carriers.  We find ways to “rationalise” failure and redefine it if all else fails.

Every inspirational leader has learned and embraced their failures as positives.  The motivational literature is overrun with stories about trying and failing over and over again until success rises from those proverbial ashes like a brilliant phoenix. 

It’s healthy and important to fail and to let those we lead have the “space” to fail.  We don’t learn lifetime lessons from success, only from failures.  Success is a never-ending destination; the journey is made up of “educational” failures along the way.  Only by risking failure can we learn that we can survive defeat. 

Leaders study leaders who succeed and those who were unsuccessful.  Failures leave us options we haven’t seen yet.  In science, failures are seen as stepping stones not brick enclosures.  Unlike the worlds of business, sports, politics and academics, science understands failure for what it is:  the outcome to an event, the result of an experiment, a chance to correct mistakes and move on.

We can be defeated and quit when we fail or we can look for creative alternatives.  In searching for creative alternatives, as Henry Ford’s life illustrates -- we can find solutions that have yet to be appreciated.

5.           None of our men are 'experts.' We have most unfortunately found it necessary to get rid of a man as soon as he thinks himself an expert because no one ever considers himself expert if he really knows his job. A man who knows a job sees so much more to be done than he has done, that he is always pressing forward and never gives up an instant of thought to how good and how efficient he is. Thinking always ahead, thinking always of trying to do more, brings a state of mind in which nothing is impossible. The moment one gets into the 'expert' state of mind a great number of things become impossible.”

Continuous improvement is not a new concept, but perhaps it has become pushed back in the quest to cut costs and cut heads.  The book, Fad Surfing in the Boardroom, by Eileen C. Shapiro, defines continuous improvement as “a label that provides dignity to the repeated efforts of an organisation to get it right.” 

Continuous improvement has morphed into becoming a “learning organisation”  Organisations that improve continuously can outrace those who are complacently confident that today’s ways are the best (sometimes the only) ways.

Yet learning to see new relationships -- what we do and the results we desire -- can be the key to achievement.  Zig Ziglar had a more homespun way of saying this:  If you keep on a doing what you’ve always been a doing, they you’ll always get what you always got.”

Inspirational leaders who establish a clear vision for their organisations know they must balance this vision with the courage to shift the vision when and as needed.  In this way they are far more agile than those who are stuck in old paradigms that are no longer appropriate to their current environments.

All organisations have hidden reserves of corporate intelligence, but in less open environments, people withhold more of their knowledge and ideas both about what is going on within and inside of the company as well as about how to make improvements or parry threats.  Inspirational leaders foster open communications of ideas that reveal and reward open communication.

However, a danger exists to adopt the latest and greatest fads (the reason the book was written) without ensuring they are appropriate.  The Aussie wisdom to “suck it and see” encourages setting up pilots rather than pushing aside what is working.  A true leader will encourage ideas and yet ensure that new ideas do not override common sense.

6.           “Where people work longest and with least leisure, they buy the fewest goods. No towns were so poor as those of England where the people, from children up, worked fifteen and sixteen hours a day. They were poor because these overworked people soon wore out -- they became less and less valuable as workers. Therefore, they earned less and less and could buy less and less.”

In a white paper from Guidestar Research, entitled “Employee Satisfaction & Customer Satisfaction:  Is there a Relationship?” by Catherina C. Bulgarella, Ph.D., she states that “between 40-80 percent of customer satisfaction and loyalty was accounted for by the relationship between employee attitude and customer-related variables.”

Of the three most powerful influencer on staff satisfaction (support from the organisation, from leadership and involvement with customers), the single most powerful predictor of job satisfaction and employee service effort, is leadership.  Not surprising, job satisfaction is a more important predictor of employee service quality than employee service effort.

This starts with the leader walking the talk because they know that, though customers ARE important, the staff that deal with and support customers is the one never changing key to their success.

7.           “Thinking is the hardest work there is, which is probably the reason why so few engage in it.”

Henry Ford had quite a sense of humour, if you consider the world he was leading his thousands of employees through.  He was not always right.  He was not the smartest man.  He did not have the most impressive education. 

He saw a vision worth pursuing.  He took time to search out and identify constraints to his vision and had determination and the habit of reflection and consideration.  I’m sure some who worked for him did not like him much, yet he changed the lives of many.  He changed an industry and influenced an entire country. 

Just recently there was an article I posted on my Linked In pages about China, setting an historic precedent of establishing the first minimum wage for workers throughout their lands.  Seems this is an idea from an old auto maker.  If it is sustained in practice, it could change the face of another nation and also change the way many countries do business today.

Henry Ford was an inspirational leader who offers a wealth of examples for those who aspire to be better leaders today. 

I hope you are enjoying this series.  Next month I hope to address loyalty in a new way.  I encourage you to write with ideas on your mind about leadership.  Until next time, stay inspirational and hopeful!

Thursday, March 1, 2012

7 Leadership Secrets of Henry Ford




Stop for a moment.  Think about this vision: 

“Turn workers into consumers.” 
To do this you must more than double their wages and give them one hour less in their working day.  Could it work?  Would you do it?
   


It did for Henry Ford and is thought to be his greatest contribution to the economy. 

What about selling your product for a modest/realistic profit, so more people are able to afford your products/services rather than pricing for what the market will be forced to bear?

Henry Ford priced his Model T Ford well within reach of the “common man of the day”.  The result?  In just 20 years (from 1908-1928), this car became the most popular car in the United States (and most readily available overseas).  The Model T sales accounted for 50% of all cars sold or about 15 million cars. 

He paid less attention to his competitors and more to his employees.  He inspired his employees to work for the customer, and they did.  Yet his competitors and the media were anything but complimentary for these bold moves.  The Wall Street Journal called his plans "an economic crime," and critics everywhere heaped "Fordism" with equal scorn.

I wonder if there could be a modern day Henry Ford with the many pressures and sometimes fads we face ... so much legislative regulation; fear, theft and bullying in the workforce; fads such as:  cutting costs at all costs; technology holds the answer to everything – you just need more of it; off shore and outsource your core bits; stockholders are more valuable than customers, etc.

It would be a very complicated and bold undertaking from anyone.  Yet many of Henry Ford’s ideas are worth reconsidering.  They might even inspire us to new boldness.  Here are just seven:

1.   “Most people spend more time and energy going around problems than in trying to solve them.” 

Perhaps this is because we perceive so much risk with making decisions.  My lifetime mentor once told me,  “Never be afraid to make a decision.  You only have to be right 51% of the time to succeed!” 

Making decisions – even the most difficult and far reaching is the special responsibility and realm of the most inspiring leaders.  It starts with them “seeing” and articulating the vision for all to embrace. 

2.   “Vision without execution is just hallucination.”

Something most of us will do well to keep in mind is that although it is difficult to “see” and articulate the vision, it is harder still to get others to buy into the vision.  This is where being inspirational in your leadership abilities makes it possible. 

People we lead sense our authenticity and our commitment to them and to the vision.  I remember when the mantra of “customer service” was more a commercial oxymoron -- a necessary evil that took time and “diverted” funds from more accepted budget line items.  Yet today the reality of this vision drives most, if not all of us!

3.   “When everything seems to be going against you, remember that the airplane takes off against the wind, not with it.”

There are too many days when we wonder if our leadership is making a difference.  Ted Turner said, “If you want to know if you’re a leader, turn around and see who is following you.” 

If you’ve articulated a vision of value that can also be understood and embraced your staff will be there to support you to it.

Taking off INTO the wind is an easily recognisable quality of leaders...well as long as it is taking off into the wind and not into the wind from a wind mill!

4.   “Quality means doing it right when no one is looking.”

To inspire those who work with us toward the vision, means we first “see” the vision, believe it, carefully share it with others, identify constraints to achievement, make course corrections, listen to our staff, monitor, manage and measure the results. 

Measuring is to ensure YOU are on the right track, as much as that someone is off the track. (More on the reason for measures from leaders in a future article).

5.   “If money is your hope for independence, you will never have it. The only real security that a man can have in this world is a reserve of knowledge, experience and ability.”

Our education system stands ready to pour an abundance of homogenised and carefully selected bits of information into us to where we are drowning in it.  We can find information on anything – some of which may not even be valuable, legitimate or helpful. 

(Writing on leadership, for example, could be a concern, as I mentioned before, with 71,000 books already written on the topic, but it remains one of the most popular issue in business today!)

Leaders know that knowledge does give them a more reliable “sense” of understanding as they filter decisions through the awareness of their observations and experiences.

Wisdom does not come from achievement, it comes from adversity and even failure.  And the greatest leaders have failed and filed the learnings from failure away to draw strength from when there is little else left to draw upon.  Money is quickly lost and never has been able to buy happiness...or love.

6.   “There is no man living who isn't capable of doing more than he thinks he can do.”

A wonderful leader in my life once gave me a big coffee mug...I do love my coffee and tea.  It’s black and rather utilitarian looking.  On one side is one of THOSE sayings:  “What would you attempt to do, if you knew you could not fail!”

We all too often bob and weave and duck and hide from our potential.  Probably because we do not take enough time to catch our breath, rest and reflect (See the article in this series “Leadership:  Reflection & Resolution” for more on how important this is.), yet without this we will remain just ordinary.

Leaders must be extraordinary!

7.   “If there is any one secret of success, it lies in the ability to get to other person's point of view and see things from that person's angle as well as from your own.”

Stephen Covey reiterated this thought in his Habit 5:  “Seek first to understand, then to be understood.”  Inspirational leaders marry their ability to listen with their innate wisdom, their knowledge, advice from tried, trusted and wise counsellors and advisors and make bold, careful and resolute decisions that move the world into, hopefully, always a better place.

There are seven more quotes by Mr. Ford that I’ve found to share with you next time we meet.  I hope you’ve enjoyed these and will respond with any of your own ideas.  Until next time, it is my pleasure to offer these thoughts for your edification.

Wednesday, January 18, 2012

Wikipedia, Google protest piracy bills | World | BigPond News

Wikipedia, Google protest piracy bills World BigPond News

Most of us grew up with "the right to liberty", yet liberty is not license.

LIBERTY = freedom from captivity, slavery, unagreed'to restrictions, etc.

LICENSE = excessive freedom of action or speech, departure from a rule or convention

If you are an artist and have worked hard to create something unique, you know the commercial impact of piracy. But it is a piracy of the heart, as well, as ideas are lost "between the cracks" and people lose their inspiration to make a contribution. Piracy of copyrighted material without proper citation and permission is wrong no matter by what media it is done, and doubly so for personal gain!

Today we are also witnessing privacy (an amazing concept) being freely exchanged for access to everything. I'm unsure where this will lead us. But I have observed that if you have a beautiful chocolate cake on the kitchen counter and young children, that they want it all.

Anyway, my desire and hope is that the protest that is taking place today has sent a thought-provoking message to the 'powers that be' to tread carefully and precisely through this mine field of dreams. The future will remember today as a new type of unexpectedly powerful protest.